Theatres must get used to social distancing – it’s what audiences want
Audiences at 30% capacity at the London Palladium for Andrew Lloyd Webber’s socially distanced test event. Photo: Andy Paradise
After crunching the numbers of recent audience surveys by Indigo, SOLT and YouGov, former ticketing manager Andrew Ladd says the results couldn’t be clearer – if theatres want audiences to return, they will need social distancing in place
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