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Joe Shellard

Joe Shellard

About Joe Shellard

Joe Shellard is the author of How to Sell Out – a book about the strategy of ticket sales for live entertainment.

Recent Articles

How do you keep a show selling tickets?

How do you keep a show selling tickets?

Opinion
Marketing shows for longevity is a delicate balance, so what should theatres be doing to ensure audiences keep booking tickets?
Joe Shellard
The Stage
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