Secondary ticketing site Viagogo has bought rival platform StubHub from eBay in a $4 billion (£3.1 billion) deal.
Viagogo said the purchase would mean fans are able to access a wider selection of entertainment, music and sports tickets, while sellers could reach a wider global audience.
Earlier this year, the Competition and Markets Authority suspended legal action against Viagogo after it made key changes to the way it presents information to ticket buyers.
It followed more than a year of increasing pressure on the Switzerland-based Viagogo, which had been widely criticised for a lack of transparency for customers and for allowing touts to resell tickets at vastly inflated prices.
Announcing the acquisition of eBay-owned StubHub for $4.05 billion, Viagogo founder and chief executive Eric Baker – who also co-founded StubHub – said: “It has long been my wish to unite the two companies. I am so proud of how StubHub has grown over the years and about the possibilities for our shared future.”
Viagogo and StubHub are now the largest secondary ticketing marketplaces in operation following the closure of Get Me In! and Seatwave, which were both owned by Ticketmaster, but were closed by the company last year ahead of the foundation of its own fan-to-fan ticket exchange.
Last week, ethical ticketing company Twickets announced it had partnered with Andrew Lloyd Webber’s LW Theatres in its first major move into theatre.
It means any tickets for a show at one of LW’s venues can be resold by customers through Twickets for no more than the price originally paid.