Venues across the UK from the National Theatre to Manchester’s Royal Exchange will be wrapped in pink tape reading “missing live theatre” as part of a campaign to “bring joy and colour” to the buildings.
The #MissingLiveTheatre initiative has been launched by #scenechange, a group set up to support designers through Covid-19 and help theatres bring shows back into production.
Beginning on July 3, the campaign will start with the National Theatre being wrapped in pink tape, followed by Manchester Royal Exchange, Edinburgh’s Royal Lyceum Theatre, Lyric Belfast and Sherman Theatre in Cardiff through the day.
The campaign will continue through the West End on Saturday.
More than 50 theatres and organisations have already committed to the campaign, including the RSC, Sadler’s Wells, Theatr Clwyd, Theatre Royal Stratford East, Sheffield Theatres, Ambassador Theatre Group and Theatre Royal Plymouth.
A statement from #scenechange said: “As businesses begin to reopen, the doors of theatres remain firmly shut, while we navigate a way back to live performance. Today as we launch #MissingLiveTheatre, we want to bring joy and colour to theatres across the UK and Ireland, whilst highlighting the ongoing impact of Covid-19, and what we as an industry and local communities are missing.”
Theatres wishing to join the campaign are requested to contact #scenechange.
Working with production manager Anna Fox, #scenechange will provide risk assessment and technical support, as well as linking theatres up with local designers for on site installation.
The tape will remain in place for up to one week before being removed and reused by #scenechange at another theatre.