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Nine in 10 people feel it is unfair to ask actors about their social media following at auditions – The Stage poll

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Nearly 90% of people responding to a poll by The Stage think it is unfair to ask actors about their social media during the casting process.

It follows criticisms from actors that they are increasingly being asked how many Instagram or Twitter followers they have when attending auditions for West End shows, films and adverts, even for non-speaking roles.

Castings based on number of Instagram followers a ‘disheartening’ trend, actors warn

The Casting Directors Guild acknowledged it was seeing a growing trend in this area, which is described as “disheartening”.

An online poll on The Stage revealed 87% of 402 respondents did not think this practice is fair.

Actors who have previously hit out at being asked about their social media followings include Everybody’s Talking About Jamie star Hayley Tamaddon, who said she had been asked about her follower count in a West End audition and ended up losing out on the role to someone with a higher social media profile.

13% of people who took the poll, totalling 52 voters, said they agreed the practice is fair.

The CDG had previously told The Stage that producers may feel a large social media following will equal a bigger audience draw.

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