Miss Saigon cinema screenings set new box office record
Miss Saigon has set a new record for an event cinema release, with recent screenings taking £2.03 million at the box office.
A filmed version of the recent 25th anniversary London run was broadcast to cinemas in the UK last weekend. Its box office takings mean it has recorded the biggest ever debut for an event cinema release.
The previous record was held by Billy Elliot, which took £1.9 million when it was screened live in 2014.
Following the success of Miss Saigon, encore screenings of the musical are being planned, with a DVD set to be released on October 24.
Producer Cameron Mackintosh said: “Im thrilled so many people came to see Miss Saigon in cinemas and gave it such an overwhelming response. With fans embracing the live film as a uniquely cinematic, theatrical and absorbing experience, it is a wonderful gift in my 70th birthday week.”
He added: “The record-breaking box office results for the film prove appetite for this story is as strong as ever with many people experiencing Miss Saigon for the first time on the big screen. It certainly has created excitement for the forthcoming UK tour which starts in the summer of next year as the sales to see the live show have been tremendous since the screenings on Sunday.”
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