Elaine Paige’s Radio 2 show hits new audience high
Elaine Paige’s BBC Radio 2 musical theatre programme now has an average 2.3 million listeners each week, with the broadcaster claiming the figure is a record for the show.
Elaine Paige on Sunday launched on Radio 2 in 2004. Its new audience ratings, which cover the first quarter of 2014, are up from 2.1 million on both the previous quarter and year on year.
Radio 2 controller Bob Shennan said: “I’m delighted that Elaine Paige’s show on Sunday afternoons has reached a new high of 2.3 million. Musical theatre is hugely important to the network as we know our audience love it.”
The news of Paige’s record listening figures come as the station itself reached new audience highs in the first quarter, with an average of 15.6 million tuning in to the station each week. This is up from 15.3 million year on year, and from 15.5m in the previous quarter.
The figures are collated by audience measurement body RAJAR.