West Cliff Theatre in Clacton-on-Sea has seen its ticket sales nearly double since last year after changing its programming policy and increasing its social media and marketing efforts. The receiving venue, which seats nearly 600…
Wicked’s West End audience tops five million
West End musical Wicked has recorded its five millionth audience member since opening in 2006. The milestone was reached at the matinee performance on Saturday, March 30. Michael McCabe, UK executive producer of Wicked, said:…
Book of Mormon reports £2 million post-opening sales
Producers of West End musical The Book of Mormon have claimed the show has set the record for the biggest single day of sales in West End and Broadway history. The show, which opened last…
London theatre defies Olympic downturn with record box office in 2012
Theatreland saw a rise in revenues in 2012, despite reduced box office and audiences during the Olympics
Public nominations open for box office awards
Nominations for the Outstanding Customer Service Award 2013, taking place at the Society of Box Office Managers awards ceremony, have been opened to the public. The accolade is being sponsored by the Society of Ticket…
‘London theatre set for bumper year’ – Adam Kenwright
Adam Kenwright, managing director of leading West End marketing agency AKA, has predicted that 2013 will be a “massive year” for London theatre with record audiences and box office. His predictions follow the news that…
Box office nightmares
A theatre’s box office is the first port of call for most theatregoers – whether live in person, on the phone or increasingly online – and so is a vital gateway to their experience before…
Leicester Curve sees attendances increase by 8%
Revenue from ticket sales at Leicester’s Curve totalled £2.88million in 2011/12, more than double the amount during the theatre’s first year in 2008/9. Figures just released show that more than 180,000 people paid to attend…
Ticket sales at Edinburgh’s summer festivals slip slightly in Olympic year
Ticket sales for Edinburgh’s summer festivals, including those overlapping with the Olympics, dropped by just 0.39% in 2012, according to a report to the City Edinburgh Council. The report, to the council’s culture and leisure…

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