BBC3 launches web-based UK talent search
BBC3 is to scour the country in search of the best new entertainers as part of a multi-platform initiative called Upstaged.
BBC3 controller Danny Cohen Photo: BBC / Guy Levy
The eight-week competition will allow members of the public to post an audition video online for the chance to perform in one of two specially designed glass boxes, which will be based in Millennium Square in Bristol.
Here the selected performers will go on to entertain the nation in whichever way they choose and their acts will be streamed live on the internet, with the online community able to vote on who amuses them the most and control who is allowed to stay in the competition.
For the first five weeks the event will be streamed exclusively online, but the last three weeks will be accompanied by programming on BBC3.
It has been commissioned by BBC controller of entertainment Elaine Bedell and is being made by Initial West, part of Endemol.
BBC3 controller Danny Cohen said: “I want BBC3 to become known for being a multi-platform pioneer. Upstaged will live and breathe primarily on the web. It’s an exciting risk that I hope will stimulate more of these kinds of multi-platform and web-based shows for the BBC.”
Endemol UK chief creative officer Tim Hincks said the project was one of the “most ambitious” the company had ever undertaken.
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